Wow, I don't know what to make of this yet. It never occurred to me that digital readers would change books and reading in this way. The animating seems interesting, exciting and in some cases very artistic, but at the same time, what does it do to our attention span (or the kids') if even our books make noise and have moving pictures? I would say these fall into the category of "high end screen time" rather than reading -- better than watching junk, but not really reading either? Perhaps like watching learn to read shows on PBS? Also, the "read to you" function is really just a leap pad -- though this illustrates another way that the iPad is great for a mom who only has to carry one thing with her.